We've teamed up with Bizzon to deliver this insightful eBook about the importance of loyalty, how different generations respond to loyalty programmes and how Covid has changed the loyalty game.
The demands of the post pandemic traveller have changed. Has your loyalty programme?
"The penetration of loyalty memberships varies considerably by sector: Restaurants / coffee shops come in at a somewhat satisfactory 25%, but hotels are woefully behind - at only 8%."
YouGov report
